Main Task Evaluation

In what ways does you media product use, develop or challenge forms and conventions of real media products?

Some usual forms and conventions are the music preceding the images, i stuck to this convention because think this successfully creates the mood and tone of the piece.


The position and timing of the credits in my piece aren't the usual. The title of the film stays on screen for the first few frames of my sequence. I challenged convention with the credits in my piece, from BD productions, i used a zoom and fade out whereas credits usually just pop up and fade from a black screen.
I used a lot of close ups, inspired by the film 127 hours. Another convention is to use an establishing shot then go through introducing all the characters and creating a sense of enigma. I challenged this by going right into the problem. As im unknown to the public, i need it to be interesting, i have to to capture the interest of the audience and keep them from 'clicking off.' The first few seconds of the piece are crucial, interest needs to be captured quickly. I focused on the character over the location because again, keeping the interest of the audience is key, it would have been boring if a minute was spent going over the location. The use of music throughout my sequence wasn't the most mellow music, it was quite dramatic, but it worked really well, with transitions and scene changes working in time with the music.
I used a mirror in my piece, i liked it because i got to play with reflections, i had to make sure it wasn't cliched, for example the protagonist appearing in the mirror behind the victim. I didn't want to follow the cliche of Candyman, with the protagonist appearing and killing the victim, it would have been too mainstream and i wanted to do something different.  


How does you media product represent particular social groups?
I used young adults in my piece.
The victim in my piece is a Black British young male.
Black characters are victimized.
Nathan Anthony, the main role in my sequence said "The black one always dies first"

What kind of media institution might distribute your media product and why ?
Illegal downloads.
Upload it onto YouTube or blogger to get views.
An art-house cinema or amateur companies.

Who would be the audience for your media product ?
Thriller or horror lovers .
Young adults, this is because they can access it on smart phones or tablets through the internet.
Young adults aged 18-25

How did you attract/address you audience ?
With the genre, its typically older people that enjoy the suspense of Horror/ Thriller movies.
Casting a young person as the main role helped too, if it was some old guy, the chances of it looking more interesting aren't very high.

What have you learnt about technologies from the process of constructing this product?
I learnt how to use Sony Vegas, an editing programme.
How to use the camera equipment successfully.
Also the different shot types and the length of the scenes
Also how to storyboard successfully, in an organized way.
Time organization, getting my piece filmed took two days once i had organized timing and got the cast sorted.

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product ?
Ive learnt more shot types and how to film them successfully.
Patience definitely, not to rush the filming.
To get too much footage so there is extra to play with.
A lot about editing, transitions and effects.